Continually applying SWOT analysis provides the data required to assemble an effective Marketing Mix. The Marketing Mix is the framework that a marketing strategy is designed around. There are 4 elements, collectively known as the 4P’s. Product Ideally; a well designed, thoroughly tested, item that is manufactured to high standards that is backed by good […]
MARKETING Marketing is the process of identifying what consumers want and developing ways to satisfy their needs. In effect, marketing encompasses every detail of bringing a product or service to market. Marketing Strategy: A marketing strategy is a plan of action that outlines the best way to create, distribute, promote, and price a product or […]
